Daily Archives: March 4, 2025

MSIG makes history as first Title Partner of the ASEAN Women’s Championship – now named the ASEAN MSIG Serenity Cup™, in landmark agreement to transform women’s football in the region

SINGAPORE (4 March 2025) – The ASEAN Football Federation (AFF) has today announced MSIG, the leading general insurer in ASEAN by gross written premiums, as the first-ever title partner of ASEAN’s premier international women’s football competition, now named the ASEAN MSIG Serenity Cup™. This follows the AFF’s earlier announcement naming MSIG as the Official Insurance…